Apple Inc. is an American multinational technology company that specializes in consumer electronics, software and online services. Apple is a prominent hardware and software company best known for its series of personal computers, the iPod and its innovative marketing strategies for its products. Introduced in 1984, the Macintosh was the first widely sold personal computer with a graphical user interface (GUI). Inc. designs, manufactures and markets smartphones, personal computers, tablets, wearables and accessories, and sells a variety of related services. The Company’s products include iPhone, Mac, iPad, and Wearables, Home and Accessories. iPhone is the Company’s line of smartphones based on its iOS operating system.